Digital Strategy

Because Digital Success Isn’t Just Luck

Managing an ecommerce operation presents a unique set of challenges. Key considerations include choosing the right platform that can handle high traffic volumes, effectively monitoring important KPIs for business health, and ensuring seamless customer experience even at scale. The focus isn’t just maintaining operations, but also staying ahead in a dynamic and fiercely competitive environment. When your ecommerce site is thoughtfully-designed and professionally optimized, you stand to outperform your competitors. That’s where we come in. At Digital Nar, we specialize in providing custom ecommerce built on headless Shopify. We address the unique challenges faced by serious ecommerce businesses by merging superior design with intelligent UI/UX, thereby transforming your online sales.

DIGITAL STRATEGY 101

Not Quite Rocket Science, But Close

Welcome to the less glamorous side of the internet—digital strategy. It’s not rocket science, but we still get to play with a lot of buttons and screens. Let’s decode this digital maze together, minus the jargon that makes you want to hit the snooze button.

Deep Dive Analysis (Research and Analysis)


Unearthing Secrets Without a Shovel
Who needs a crystal ball when you have data analytics? We dig deep into the trenches of market research, competitive landscapes, and consumer behavior to find the treasures buried beneath. No mystical powers here, just us spending way too much time with spreadsheets and caffeine until we know your market better than we know the plot twists of our favorite series.

Engaging Content Strategy (Content Strategy)


Crafting Content That’s Almost as Good as a Morning Coffee
Here’s where we try to make your audience stick around longer than our last intern. We strategize, create, and distribute content that educates, entertains, and converts. It’s not rocket science—just good, engaging communication that might just get more likes than a puppy video.

Search Engine Mastery (SEO and SEM)


Getting You Found Without a Search Party
Being invisible might be cool in a game of hide and seek, but not on Google. Our SEO and SEM tactics are about making you as visible as that person who wears shorts in a snowstorm. We fine-tune your website’s SEO to help you climb the ranks faster than a newbie at a corporate ladder match.

THE Digital Nar DIFFERENCE

Why our Digital Strategy service stands out

Bespoke Strategies:


Not One-Size-Fits-All, Unless You’re Into That Kind of Thing
We understand that your business is as unique as your last Tinder date’s personality. So we toss out the cookie cutters and tailor-make digital strategies that fit your business goals, audience, and budget better than your favorite jeans. No generic strategies here—only the premium, bespoke kind that feels like it’s been crafted just for you (because it has).

Data-Driven Insights:


We Swear by Data More Than a Teen Swears by Their Phone
Our strategies are backed by real, hard data, not just gut feelings or whatever the latest guru tweeted. We dive into analytics like it’s a bowl of grandma’s comfort soup, extracting every useful bit to craft strategies that not only sound impressive but actually work. The goal? To turn those numbers into stories of success, without putting you to sleep with stats.

Agility and Adaptability:


We Pivot Faster Than Friends’ Ross with a Couch
The digital landscape changes faster than a chameleon on a disco floor. Our team stays agile, ready to adapt and pivot your strategy based on new trends, technologies, and the occasional curveballs that the internet throws our way. This means you’re always ahead of the game, even if it feels like we’re making it up as we go (we’re not, promise).

Long-Term Partnerships:


We Stick Around Longer Than That Annoying Catchy Song
When you work with us, you’re not just getting a service provider; you’re getting a partner. We’re in it for the long haul, supporting your growth and adapting with you as your business evolves. Think of us as part of your team, but without the need to invite us to your awkward office parties.

Digital Expertise

How we deliver Digital Strategy

Analytics (GA4)

Analytics: Turning Data Into Your Superpower

Our passion for analytics goes beyond mere fascination. In today’s world, where data is overwhelming, we delve into a detective-like analysis to transform vast numbers into strategic, profitable decisions.

Brand Strategy

Research – Positioning – Brand Development

Our brand strategy approach includes thorough research, strategic planning, market positioning, and brand development. This ensures our clients differentiate themselves in their industries and effectively connect with their target audience.

Artificial Intelligence

Machine learning – Data processing – Predictive modeling

We utilize cutting-edge artificial intelligence technologies, such as machine learning and predictive analytics, to create smart solutions that foresee user requirements and enhance decision-making capabilities.

Brand and Identity Design

Conceptualization – Visual Identity – Brand Consistency

We focus on crafting unified brand and identity solutions, from initial idea to the creation of a striking visual identity that upholds brand uniformity across various platforms.

Performance and Security

Optimization – Auditing – Risk Mitigation

We prioritize both performance and security by optimizing website speed, performing comprehensive vulnerability assessments, and implementing robust measures to mitigate risks and defend against potential threats.

Technical SEO

Technical SEO Audit – On-Page – Off-page – Link Building

We focus on technical SEO, offering extensive website audits and on-page enhancements, along with executing technical upgrades to improve search engine visibility and optimize user experience.

OUR APPROACH TO DIGITAL STRATEGY

Our Comprehensive Approach to Digital Strategy for Lasting Impact and Client Success

We take immense pride in our holistic approach to digital strategy, ensuring every phase of your digital presence—from initial consultation to execution—is meticulously planned and implemented. Our team combines strategic foresight with tactical execution to enhance your online presence, ensuring sustainable growth and continuous improvement.

Strategic Vision and Planning

We partner with you to sharpen your digital objectives, aligning them with your overall business goals. This strategy is built on thorough market analysis and clear, measurable targets, ensuring each digital initiative propels your business forward.

Customer Insights and Engagement

At the core of our strategy is a deep understanding of your audience. Using advanced analytics, we gather key insights that fuel targeted marketing campaigns and content strategies, boosting user engagement and loyalty.

Technology and Innovation

We keep you ahead of the curve by integrating the latest technological advancements into your strategy, from cutting-edge analytics to AI-driven marketing tools, ensuring your digital operations are innovative and impactful.

Integration and Optimization

We ensure a cohesive digital strategy by harmonizing your website, social media, and digital marketing efforts, optimizing your assets for maximum impact and efficiency.

Continuous Learning and Adaptation

The digital world evolves rapidly, and so do we. We continuously refine your strategy based on new data and industry trends, keeping you agile and responsive to market changes.

Supported

Our training, documentation and support provide peace of mind. We keep you on track with comprehensive online store monitoring and robust reporting.

Digital PLATFORMS & TOOLS

Our Toolkit: Empowering Your Digital Strategy

At the core of our strategic capabilities are cutting-edge tools and platforms that enable us to deliver exceptional results. We leverage a variety of technologies to analyze data, engage audiences, and optimize digital interactions. Our toolkit includes industry-leading platforms for analytics, customer relationship management (CRM), content management systems (CMS), and digital marketing:

Website FAQs

Some common things asked about Digital Strategy

What exactly is a digital strategy?

Oh, just a minor detail—it’s the master plan behind your online conquests! Think of it as the blueprint for your digital empire. It covers everything from outsmarting competitors on Google to charming customers on social media. Without it, you’re just throwing darts in the dark… online.

Can you guarantee that our digital strategy will be successful?

While we’re pretty awesome, we haven’t mastered clairvoyance just yet! We don’t sell magic beans, but we do use proven methods, deep analytics, and creative tactics that significantly increase your chances of success. Think of us as your guide up Mount Everest, not your helicopter ride to the top.

How long does it take to see results from a digital strategy?

Patience is a virtue, but so is persistence. Results can start showing as quickly as your enthusiasm after the first sip of morning coffee, or as slow as waiting for your favorite show’s next season. Typically, you’ll start to see the fruits of your digital strategy within a few months, provided we all hustle!

Is digital strategy just about social media and ads?

Absolutely—and the Mona Lisa is just a painting, right? Digital strategy covers the vast landscape of the internet, including the mysterious realms of SEO, content marketing, email campaigns, and yes, even the wild jungles of social media and Google Ads.

Will I need to sell my kidney to afford your digital strategy services?

No kidneys required, we promise! We offer competitive pricing that won’t necessitate organ sales. Our goal is to make your investment in digital strategy look like the best financial decision since buying Apple stock in the 90s.

What makes your digital strategy better than others?

Well, besides our charming personalities and our office dog’s approval rating? It’s our commitment to staying updated with the latest digital trends and technologies, not just recycling the same old tactics. We’re like the hipsters of digital marketing—always ahead of the mainstream.

Digital strategy Insights

Tips and tactics about digital strategy

Every team member at Digital Nar web agency is passionate about learning, sharing, and continually improving their understanding of our digital world. Check out articles, written by our team, for thoughts about topics ranging from SEO to UI/UX, growth marketing, design concepts, AI, technology, the future of the web, and more.

Kind words
Digital Nar is an exceptional partner. Our business is dependent on the technology behind it and Digital Nar has been there from the start to ensure our website and the operations related to it are seamless and effective.

Jack Carlinorn Cofounderrn Wanamakers LLC